Make Your Next Move with Confidence

Backed by Data

Welcome to Praxia Insights

We help organizations uncover opportunities for more revenue, better customer retention, product-market fit, and higher conversion rates - all through the power of data.

  • By facilitating a focus group that captures the exact words that you customers use to describe their needs - so you can use infuse their language into your own website.

  • By running a UX study that reveals the #1 reason why your contact form isn’t getting more submissions.

  • By surveying your stakeholders and realizing that they really care about X instead of Y - which means a different staffing strategy or strategic plan for the next 3 years.

Partners, Tools, Credentials

Great Businesses Aren’t Just Guessing

They’re making their next move based on the right data

Services

Unlock your competitive edge with the right insights

Focus Groups

Understand what your customers, users, or stakeholders think about your services and products. We’ll manage the entire project from beginning to end, including participant recruitment and reporting on insights.

UX Studies

Whether you’re launching a new product, rebranding your website, or auditing your platform for usability, we’ll help you gather the feedback you need to make sure the design, user journey, and copywriting is spot on.

Market Research

We’ll help you understand the current landscape of the market - and how your business can stand out - by conducting market research on current trends, conducting a competitor analysis, creating consumer profiles, and more.

Case Studies

Sales Funnel Optimization

UX Study

Executive Search Key Insights

Focus Group Study

Nonprofit Impact Reporting

Mixed-Method Impact Study

Let’s Work Together